Copywriter
Ads with a Twizt
Twizzler
Insight: The candy market has a few extremely recognizable campaigns.
Solution: Create ads with a twist to sell the candy with a twist. By highjacking the look and feel of popular candy campaigns, but then selling Twizzler, there’s a twist in every ad.
Art direction by the fabulous Sarah Whaley.
Show Twizzlers are the candy with a twist.